Prospecting can take some serious prep. Careful! It’s not about being busy, but rather a focused effort on prospects and activities most likely to produce revenue. We welcome Paul Caffrey, a Sales Preparation Expert, to share his knowledge on how to get ready for your next discovery call, prospecting email, or customer interaction.    +Mark and Paul discuss how to know if a deal is even worth pursuing, and areas they research before any prospecting conversation.   → Visit paulcaffrey.com/hunter for a FREE 1-on-1 session including a documented process to improve how you sell.