Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

EP411: 5 ways to grow your business during the slow summer months

EP411: 5 ways to grow your business during the slow summer months

FromThrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands


EP411: 5 ways to grow your business during the slow summer months

FromThrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands

ratings:
Length:
17 minutes
Released:
Jun 1, 2023
Format:
Podcast episode

Description

One of the reasons jewelry business founders feel frustrated during a slow season is that they're focused on a lack of sales instead of shifting their focus to how they can make the most of the slow summer months to grow their businesses.  In Podcast Episode 411, I'll share 5 tips to maximize your slower months for greater impact and efficiency in your business... Catch up on learning: Revisit courses, join a new program like Momentum or Laying the Foundation, binge your favorite podcasts, and catch up on business books.  Work on those big projects: Develop systems, create your production manual, hire a marketing VA or automate processes to streamline your operations. Work on your marketing: Optimize your email sequences, switch to a new email service provider or CRM if needed, and design a new lead magnet pdf or quiz Prepare for the holiday season: Design a new collection, create inventory for the holidays, and map out your plans for in-person shows and special promotions  Take a well-deserved break: Take a staycation, work on your mindset, and recharge your energy to avoid burnout and stay motivated for the busy holiday season. The best course of action for the slow summer months, or whenever business is slow for you, is to take action with intention. Sitting and stressing is not the best use of your time.  So instead, listen to Episode #411 and catch up on learning, work on important projects, plan your marketing, prepare for the holidays, and take a break. These actions will set you up for success and growth in your business. Here are the resources mentioned in the show: Book a Discovery Call to learn about our Momentum Program Learn more about Laying the Foundation Buy My Book: The Desired Brand Effect Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week.  Click here to review the show on Apple podcast or your favorite platform Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.   xo, Tracy Matthews   Follow on Instagram: Follow @Flourish_Thrive on Instagram Follow @TracyMatthewsNY  Instagram Follow Flourish & Thrive Facebook   Follow us on Tik Tok: Follow @Flourish_Thrive Tik Tok Follow @TracyMatthewsNY on Tik Tok  
Released:
Jun 1, 2023
Format:
Podcast episode

Titles in the series (100)

Are you passionate about your product? Are you a creative thinker who has a gajiliion ideas every minute? Do you have a jewelry, fashion or product based company? Does the ever changing world of e-commerce and online sales feel overwhelming? Does the business side of your business drive you a little bonkers at times? Do all the things you have to do to run your business zap your creative energy? Good news...you'll love the Thrive By Design podcast because we'll teach you how to use your creative gifts to make money, increase profits and have fun! Your Host, Tracy Matthews, is an award winning jewelry designer (https://tracymatthews.com/), the Chief Visionary Officer of Flourish and Thrive Academy (https://www.flourishthriveacademy.com/) and a Champion of Visionaries at Creatives Rule the World (https://creativesruletheworld.com/). More importantly, she's been in your shoes and loves to share her experiences. Successes and failures so you can build a business grounded in what you value most. Each week she delivers in-depth shows with sales and marketing strategies that help attract and retain your perfect customers and improve customer lifetime value. Plus, she dives deep into the financials, systems and best practices you need to keep your creative energy high and still be a bad-ass business person. The Thrive by Design Podcast launched in 2015 as the go-to podcast for emerging independent jewelry brands. Today, it's a highly sought after for all types of creative businesses. Funny story, when a dog treat company approached Tracy and told her that the podcast saved her business, she knew she was onto something bigger than just the jewelry industry. Archived shows address topics in the jewelry industry but are relevant for all creative brands. Join us for interviews with major players in fashion, jewelry, marketing and business and beyond. Launch, grow and scale your business by learning from the biggest players in the industry!