There’s a stark difference between a top-performing salesperson and an elite salesperson. The difference? Thorough, professional preparation to separate your sales pitch and discovery call from the others your prospective client is likely hearing. Paul M. Caffrey, the Sales Preparation Expert, is here to talk about how you can position yourself as an elite salesperson. This week, episode 200 of The Digital Agency Growth Podcast is about sales preparation and improving your close rate!Are you leaving money on the table with your proposals? Introducing Smart Pricing Table, the ultimate agency proposal software with built-in upsell features. Maximize your revenue potential today. Download our Sponsor’s free guide, the Profitable Proposal Blueprint, today. In this episode of The Digital Agency Growth Podcast, Paul M. Caffrey shares the importance of preparation before sales calls and actionable steps you can take right now to get ready for your next sales call.The Sales Preparation Expert, Paul M. Caffrey helps salespeople use the hidden habits elite sales professionals use to outperform the competition - they prospect better, sell more and get promoted faster. Paul is also the Author of "The Work Before the Work", he also works with founders & sales team leaders to improve the performance of their sales & business development teams. In this episode, Dan and Paul discuss the following:Telling a compelling story that resonates with the client and demonstrates the value of your service.The importance of showing your client that you’ve done your research and are genuinely interested in working with them.Paul’s framework of 6 questions to prepare for meetings.Differentiating between prospects based on the language they use to describe their challenges.For the chance to get a FREE copy of Paul's book, head over to https://www.paulcaffrey.com/sales-schema today!Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!Learn more about The Digitial Agency Growth Podcast at https://www.salesschema.com/podcast/ and Smart Pricing Table at https://www.smartpricingtable.com/dagCONNECT WITH PAUL M. CAFFREY:LinkedInX (formerly Twitter)WebsiteCONNECT WITH DAN ENGLANDER:LinkedInSales Schema Watch our latest video training, How to Take Charge of Your Agency’s Future Revenue. During this training, you’ll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.