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264: CX Strategy Essentials

264: CX Strategy Essentials

FromThe CX Cast


264: CX Strategy Essentials

FromThe CX Cast

ratings:
Length:
20 minutes
Released:
Aug 5, 2021
Format:
Podcast episode

Description

The precise definition and composition of a customer experience (CX) strategy has proven elusive for many business leaders. Getting it right is essential, though, as the CX strategy plots how a business will execute on its CX vision, helping it achieve its business goals. In this episode we’re joined by Principal Analyst TJ Keitt to […]
The post 264: CX Strategy Essentials appeared first on The CX Cast ® by Forrester.
Released:
Aug 5, 2021
Format:
Podcast episode

Titles in the series (98)

Research-based guidance on how to manage customer experience (CX) at any organization — an imperative that Forrester has been researching for over 20 years. Each week, Forrester analysts discuss key findings from their latest research on CX; analyze relevant topics in the news; or chat with CX professionals about how they’ve overcome prevalent challenges managing CX in their organizations.