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329: What CX Leaders Need To Know About Generative AI

329: What CX Leaders Need To Know About Generative AI

FromThe CX Cast


329: What CX Leaders Need To Know About Generative AI

FromThe CX Cast

ratings:
Length:
30 minutes
Released:
Nov 7, 2023
Format:
Podcast episode

Description

Generative AI (GenAI) will have a transformative impact on customer experience. VP, Principal Analyst David Truog guides CX leaders on how to harness the creativity and navigate the risks of GenAI for better CX. He offers definitions, use cases, and prescriptive advice so you can confidently dive into this brave new world. 
Released:
Nov 7, 2023
Format:
Podcast episode

Titles in the series (98)

Research-based guidance on how to manage customer experience (CX) at any organization — an imperative that Forrester has been researching for over 20 years. Each week, Forrester analysts discuss key findings from their latest research on CX; analyze relevant topics in the news; or chat with CX professionals about how they’ve overcome prevalent challenges managing CX in their organizations.