w/ Carson Heady… How can you be more buyer-centric? Think intentionally about how you can leverage what you’re great at, your unique superpower skills and strengths, and your reputation, to make somebody’s world better. Boom, you’ve found a way to be buyer-centric.  Carson and Mark discuss how to deal with the most knowledgeable customers to date, and how to earn the right and the trust in each relationship we pursue with our buyers.     What can you do to make their sale to the board easier where they’re willing to put their reputation on the line? Answers to questions like these and more in this week’s episode!   ◈ Start the new year off HOT with a renewed passion for prospecting. Get the Prospecting Training Library for just $99 at this link.