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Ep. 16: The benchmark is dead! Long live the benchmark!

Ep. 16: The benchmark is dead! Long live the benchmark!

FromCustomer Confidential: Untold Stories of Earned Growth


Ep. 16: The benchmark is dead! Long live the benchmark!

FromCustomer Confidential: Untold Stories of Earned Growth

ratings:
Length:
46 minutes
Released:
Aug 7, 2014
Format:
Podcast episode

Description

Adam Ramshaw, founder of Genroe, talks about common mistakes companies make when they adopt the Net Promoter System (11:28), his views on benchmarking (25:16) and how service companies are looking to manufacturing for new ways to improve performance (40:24).
Released:
Aug 7, 2014
Format:
Podcast episode

Titles in the series (100)

The Customer Confidential Podcast unlocks a world of unparalleled customer and employee loyalty insights. Host Rob Markey, a Net Promoter System pioneer, uses his deep expertise and empathetic approach to challenge conventional wisdom, peel back layers of typical advice, and expose the real stories of industry transformation. Take a deep dive into discussions on CX, customer journey, customer insights, Net Promoter Score, and more. Every episode is a master class in loyalty. Guests include CMOs, CXOs, and heroes of customer-centric transformation, along with thought leaders who inspire them. Exploring organizational structures, operating models, goals, and metrics, Rob and his guests from companies such as Vanguard, American Express, and more bring to light practical marketing, product, customer experience, and technology strategies for earning customer-focused growth. This podcast is your source for untold stories of customer and employee loyalty. Challenging, insightful, and instructive—all in one place. Earned growth starts here.