Host Rob Markey welcomes back Jeanne Bliss, author of the new customer experience book, Would You Do that to Your Mother? In her book, she argues that companies need to humanize the customer experience to help their employees provide the service that customers want.  Jeanne also advises senior leaders as founder and president of CustomerBliss, and previously oversaw the customer experience at Land’s End, Microsoft, Coldwell Banker and Allstate.