Everand Logo

Welcome to Everand!

  • Discover this podcast and so much more

    Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

    26. Developing global accounts with ABM | Jabra

    26. Developing global accounts with ABM | Jabra

    FromLet’s talk ABM

    Start listeningView podcast show

    26. Developing global accounts with ABM | Jabra

    FromLet’s talk ABM

    ratings:
    Length:
    29 minutes
    Released:
    Jul 26, 2021
    Format:
    Podcast episode

    Description

    In this episode of Let's Talk ABM Declan chats to Andreas Villumsen, Global Account Marketing Manager at Jabra. Andreas is passionate about Sales enablement and helping Jabra deal teams excel through personalized Account experiences.
    Here's what they cover: 
    - How Jabra’s Global Account program drives growth
    - Why ABM is key to Jabra’s ‘land and expand’ strategy
    - What are some of the hardest parts of ABM
    - Advice on how to succeed at Account-based Marketing
    Released:
    Jul 26, 2021
    Format:
    Podcast episode

    Titles in the series (64)

    Declan Mulkeen, CMO of Account-based Marketing Agency, strategicabm, talks to leading ABM practitioners and thought leaders. The interviewees share their experiences of designing and running ABM strategies with invaluable insights and learning for B2B Marketers looking to start or enhance their ABM programs.