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    PNR 16: Don't Publish On Rented Land | Facebook Follies | Patagonia Footprints

    PNR 16: Don't Publish On Rented Land | Facebook Follies | Patagonia Footprints

    FromThis Old Marketing

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    PNR 16: Don't Publish On Rented Land | Facebook Follies | Patagonia Footprints

    FromThis Old Marketing

    ratings:
    Length:
    57 minutes
    Released:
    Mar 5, 2014
    Format:
    Podcast episode

    Description

    Joe and Robert discuss the LinkedIn job bank fiasco and then discuss whether agencies really can do content marketing well. In addiition, the boys discuss not publishing on rented land, and more critical reviews of Facebook's algorithm changes. This week's #ThisOldMarketing example: Patagonia footprints.
    Released:
    Mar 5, 2014
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.