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    PNR 8: The End of Content Marketing | Kevin Spacey, Netflix and JELL-O

    PNR 8: The End of Content Marketing | Kevin Spacey, Netflix and JELL-O

    FromThis Old Marketing

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    PNR 8: The End of Content Marketing | Kevin Spacey, Netflix and JELL-O

    FromThis Old Marketing

    ratings:
    Length:
    51 minutes
    Released:
    Jan 8, 2014
    Format:
    Podcast episode

    Description

    In this episode, Joe and Robert talk about a "content marketing is dead" post, as well as a big announcement about Kevin Spacey and the Netflix big data model.  Robert raves about three amazing new commercials and Joe shares the This Old Marketing example of the week: JELL-O.
    Released:
    Jan 8, 2014
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.