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    PNR 23: Organic Reach in Facebook Is Gone | Enterprise Content Ineffective

    PNR 23: Organic Reach in Facebook Is Gone | Enterprise Content Ineffective

    FromThis Old Marketing

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    PNR 23: Organic Reach in Facebook Is Gone | Enterprise Content Ineffective

    FromThis Old Marketing

    ratings:
    Length:
    61 minutes
    Released:
    Apr 23, 2014
    Format:
    Podcast episode

    Description

    In this episode of PNR and #ThisOldMarketing, Joe and Robert discuss some changes in Google Analytics, followed by a deep discussion on the future of Facebook for content marketers. More news for the week includes agencies building out newsrooms, new CMI content marketing research on B2B enterprises and why social media fading into wallpaper is a good thing. This week's TOM example of the week: Dell Power Solutions.
    Released:
    Apr 23, 2014
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.