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    PNR 67: When Will LinkedIn's Purchase Run End?

    PNR 67: When Will LinkedIn's Purchase Run End?

    FromThis Old Marketing

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    PNR 67: When Will LinkedIn's Purchase Run End?

    FromThis Old Marketing

    ratings:
    Length:
    56 minutes
    Released:
    Feb 24, 2015
    Format:
    Podcast episode

    Description

    In this episode, Joe and Robert discuss LinkedIn's latest marketing solutions launch, and ponder the number of companies LinkedIn will buy over the next year.  In addition, the boys discuss Seth Godin's take on content marketing, what innovative media companies are doing to cut through the clutter, and how the New York Times is launching a new content product.  Rants and raves include People magazine and how LEGO stole the Oscars.  This week's #ThisOldMarketing example: Cleveland Clinic's Health Hub.
    Released:
    Feb 24, 2015
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.