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    PNR 1: Forbes Sale | YouTube Comments | LinkedIn Showcase Pages | Minecraft | John Deere's Magazine

    PNR 1: Forbes Sale | YouTube Comments | LinkedIn Showcase Pages | Minecraft | John Deere's Magazine

    FromThis Old Marketing

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    PNR 1: Forbes Sale | YouTube Comments | LinkedIn Showcase Pages | Minecraft | John Deere's Magazine

    FromThis Old Marketing

    ratings:
    Length:
    38 minutes
    Released:
    Nov 20, 2013
    Format:
    Podcast episode

    Description

    In this episode, Joe and Robert banter about who should buy Forbes magazine, and the Forbes content business model. They also cover Google+ comment integration into YouTube and LinkedIn launching their showcase pages.  Rants about Content ROI and Minecraft (as content marketing) included.  This Old Marketing example of the week: The Furrow magazine from John Deere.
    Released:
    Nov 20, 2013
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.