45 min listen
Executing Successful Brand Projects with William Agush
FromThe Next CMO
ratings:
Length:
37 minutes
Released:
Jun 21, 2022
Format:
Podcast episode
Description
In this episode, we speak to William Agush, the founder and CEO of Adsonica, a software company that helps marketers add interactivity to standard ads with streaming audio. William is also a deep expert in branding, messaging, and positioning.I’ve had the pleasure of working with William on several branding and messaging projects throughout the years, from simple campaign-level messaging all the way to renaming a public company (and the related messaging work). We discuss the different types of branding projects, along with some of William’s keys to success.Learn more about William AgushLearn more about AdsonicaFollow Peter Mahoney on Twitter and LinkedInLearn more about PlannuhJoin The Next CMO CommunityRecommend a guest for The Next CMO podcastProduced by PodForte
Released:
Jun 21, 2022
Format:
Podcast episode
Titles in the series (100)
Kyle York, CEO and Managing Partner of York IE (among other things): TheNextCMO’s latest podcast is with Kyle York the Co-Founder and CEO of York-IE. Kyle works closely with entrepreneurs and investors to help them realize their shared ambition to build good companies, create new jobs, grow generational wealth and impact the world. In this podcast we discuss Kyle's wealth of knowledge in the technology industry, his GTM strategy, York-IE’s unique business model, how the pandemic has impacted his investment approach, and how to recruit executive talent. Kyle York - https://www.linkedin.com/in/kyork20/ York-IE - https://york.ie For more info about Plannuh, check out our website by The Next CMO