34 min listen
Kyle York, CEO and Managing Partner of York IE (among other things)
FromThe Next CMO
ratings:
Length:
45 minutes
Released:
Oct 8, 2020
Format:
Podcast episode
Description
TheNextCMO’s latest podcast is with Kyle York the Co-Founder and CEO of York-IE. Kyle works closely with entrepreneurs and investors to help them realize their shared ambition to build good companies, create new jobs, grow generational wealth and impact the world. In this podcast we discuss Kyle's wealth of knowledge in the technology industry, his GTM strategy, York-IE’s unique business model, how the pandemic has impacted his investment approach, and how to recruit executive talent.
Kyle York - https://www.linkedin.com/in/kyork20/
York-IE - https://york.ie
For more info about Plannuh, check out our website
Kyle York - https://www.linkedin.com/in/kyork20/
York-IE - https://york.ie
For more info about Plannuh, check out our website
Released:
Oct 8, 2020
Format:
Podcast episode
Titles in the series (100)
Converting a complex event from physical to digital - lessons learned from EnterpriseDB user conference: TheNextCMO’s latest podcast is with Rachael Champagne and Frank Days. Rachael is the Marketing Campaign Manager and Frank is the Senior VP of Marketing at EnterpriseDB. Rachael has been with EnterpriseDB for 2 years working in ABM, demand gen, and events. Frank joined the company leading product marketing and now heads the entire marketing department. Rachael and Frank joined us to talk about transitioning their annual physical user conference Postgresvision to a virtual event due to the changing market conditions. In this episode we cover the massive undertaking of shifting a physical event to virtual, the pros/cons of a digital event, advice to marketers who are going through these changes, and some potential roadblocks you may come across and how to navigate through them. Frank and Rachael leveraged Intrado’s virtual event solution and have been very happy with the tools and sup by The Next CMO