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CX Design Thinking in the Travel Industry, With Annette Höher-Bäuerle - CB64

CX Design Thinking in the Travel Industry, With Annette Höher-Bäuerle - CB64

FromThe Chief Customer Officer Human Duct Tape Show


CX Design Thinking in the Travel Industry, With Annette Höher-Bäuerle - CB64

FromThe Chief Customer Officer Human Duct Tape Show

ratings:
Length:
43 minutes
Released:
Aug 15, 2017
Format:
Podcast episode

Description

Annette Höher-Bäuerle went from being internal legal counsel at the Thomas Cook group, to leading all of Customer Experience globally.  Her skills and long tenure with the company led her to use agile design thinking to prove and implement changes in the customer experience, to gain traction and drive real sustainable improvement.  Listen in to hear how she used Google’s 1-day design thinking to implement a 24-hour service promise that led the way for all future work.
Released:
Aug 15, 2017
Format:
Podcast episode

Titles in the series (100)

Join us to learn the leadership practices from C-Level Customer Experience executives at Airbnb, Walgreens, Audi, Premera, The Smithsonian Institute, Barney’s New York, and Adobe among others. They will fearlessly share with you what works...and what doesn’t work as we debunk this role, why it’s not about ”Kumbaya", but rather how the Chief Customer Officer is acting as the human duct tape of the organization - uniting companies to earn the right to customer-driven growth. Hosted by Jeanne Bliss, five time Chief Customer Officer and author of "Would You Do That To Your Mother?" and “Chief Customer Officer 2.0." Jeanne is joined by CCOs around the world as they share how they gain traction in transforming their business, leaders and operations.