Personal branding continues to be a big topic in 2022, and anyone aspiring to grow professionally should consider building a personal brand. But few companies see the value that personal branding could bring to their specific business.Therefore, it is the job of marketing professionals, especially those who have already built an extensive community on channels, such as LinkedIn, to spread the word about personal branding and educate business owners about its importance.In today's episode of Rep Your Brand, we get to hear from an expert in sales and marketing—a person who has been in entrepreneurship for over two decades, Jorge Soto.Jorge is a podcaster, the founder of Sotoventures Fund and Head of Content and Community at Reprise. In this episode, he shares his professional journey and encourages everyone to build their personal brand.