We've entered a new B2B marketing era when people want to work with people, not with faceless companies, says Dave Gerhardt, a Chief Marketing Officer at Privy. Dave was always passionate about marketing. He is an example that hard work, constant learning, and dedication lead to success. In this episode of the Rep Your Brand podcast, Dave Gerhardt discusses the importance of building a personal brand. Dave shares his story and reveals how creating a personal brand was not his initial goal. His passion for marketing inspired him to initially think about launching a blog. Instead, he started a podcast called Tech in Boston. Dave also believes people should have side projects and consider them the best source of knowledge and sharpening skills. He also says building a brand is not everyone's goal, and he respects that. Dave also mentions the best time to transition from a consumer to a creator is now. First, you need to find your voice, share what you are doing and then build an audience. He is also writing a book; the title is Founder Brand. ''It's all about how being the face of your brand and sharing your work is the single best thing you can do to build the brand.''