31 min listen
46: The 2023 Look Ahead - Part One
FromThe Media Weekly
ratings:
Length:
29 minutes
Released:
Dec 1, 2022
Format:
Podcast episode
Description
This media weekly we have the first of a two-part special-edition. As we approach the end of 2022, we're looking to the year ahead with perspectives from our senior leadership across the network and around the world. Joining us in the Media Weekly studio are PHD Worldwide CSO Mark Holden, CEO of PHD Canada Karine Courtemanche, and Toby Hack, CEO of PHD EMEA. They share the key leaps they think marketers will need to make, to get ahead in 2023.
We unpack the need to think about organisational design and how to structure for marketing success; the purpose of purpose following on from the big debates around the topic we've seen this year; and the increasing importance of marketing approaches to ESG as we face up to the challenges and opportunities of the year ahead.
The leap into 2023 starts now ... enjoy the Media Weekly.
We unpack the need to think about organisational design and how to structure for marketing success; the purpose of purpose following on from the big debates around the topic we've seen this year; and the increasing importance of marketing approaches to ESG as we face up to the challenges and opportunities of the year ahead.
The leap into 2023 starts now ... enjoy the Media Weekly.
Released:
Dec 1, 2022
Format:
Podcast episode
Titles in the series (85)
9: GA4 for marketers | Worlds Collide – What Web3 and the metaverse mean for brands by The Media Weekly