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72: Cannes 2023 Wrap with Luke Southern, DRUM (part 1)

72: Cannes 2023 Wrap with Luke Southern, DRUM (part 1)

FromThe Media Weekly


72: Cannes 2023 Wrap with Luke Southern, DRUM (part 1)

FromThe Media Weekly

ratings:
Length:
31 minutes
Released:
Jun 30, 2023
Format:
Podcast episode

Description

Missed Cannes? Don’t worry! In part 1 of a special 2-part Media Weekly Cannes 2023 wrap, we’ll be having a chat with Luke Southern, CEO of Drum. He’s just returned from the south of France, where he sat on the jury for the Entertainment for Music Lions. He’ll be taking us through his highlights and favourite campaigns of the week and talking to us about the panel he chaired, #ForTheWin, which explored the awesome brand partnership between CUPRA, Xbox and Forza. 

Listen as we discuss:
 
• Behind-the-scenes of the Entertainment for Music Lions jury 
• How Muhammad Ali inspired a Grand Prix winner  
• The watchouts for brands who want to win big in the gaming and virtual worlds  
Released:
Jun 30, 2023
Format:
Podcast episode

Titles in the series (85)

PHD's Media Weekly is our flagship podcast focussed on keeping future-facing marketers up to speed with what the latest media news and events mean for them and their marketing agenda. Regular PHD hosts are joined by marketer and industry guest contributors to break down the week’s media news and events for marketers to keep them across the fast-paced media agenda and ensure they are staying ahead of their game.