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70: Building Brands Through Creativity

70: Building Brands Through Creativity

FromThe Media Weekly


70: Building Brands Through Creativity

FromThe Media Weekly

ratings:
Length:
41 minutes
Released:
Jun 8, 2023
Format:
Podcast episode

Description

In this episode of the Media Weekly, we're joined by Jon Evans, CMO turned effectiveness guru. Not only is Jon the Chief Customer Officer of global marketing research and effectiveness company, System 1, he’s also the host of the popular Uncensored CMO podcast.

Listen as we discuss:

Building brands through creativity
The impact of AI on advertising
Whether the Cannes Lions are losing their effectiveness bite
Released:
Jun 8, 2023
Format:
Podcast episode

Titles in the series (85)

PHD's Media Weekly is our flagship podcast focussed on keeping future-facing marketers up to speed with what the latest media news and events mean for them and their marketing agenda. Regular PHD hosts are joined by marketer and industry guest contributors to break down the week’s media news and events for marketers to keep them across the fast-paced media agenda and ensure they are staying ahead of their game.