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Ep. 62: Lessons from great founder-led firms

Ep. 62: Lessons from great founder-led firms

FromCustomer Confidential: Untold Stories of Earned Growth


Ep. 62: Lessons from great founder-led firms

FromCustomer Confidential: Untold Stories of Earned Growth

ratings:
Length:
57 minutes
Released:
Dec 3, 2015
Format:
Podcast episode

Description

Why are so many of the global loyalty leaders run by their founders or their founders’ family members? What do they do that increases their ability to achieve and sustain customer loyalty? James Allen, head of Bain's Strategy practice, has studied successful founder-led companies in great detail. On the podcast, he discusses how companies can preserve what he calls the Founder’s Mentality while they grow into some of the largest firms in the world.
Learn more about this episode
Released:
Dec 3, 2015
Format:
Podcast episode

Titles in the series (100)

The Customer Confidential Podcast unlocks a world of unparalleled customer and employee loyalty insights. Host Rob Markey, a Net Promoter System pioneer, uses his deep expertise and empathetic approach to challenge conventional wisdom, peel back layers of typical advice, and expose the real stories of industry transformation. Take a deep dive into discussions on CX, customer journey, customer insights, Net Promoter Score, and more. Every episode is a master class in loyalty. Guests include CMOs, CXOs, and heroes of customer-centric transformation, along with thought leaders who inspire them. Exploring organizational structures, operating models, goals, and metrics, Rob and his guests from companies such as Vanguard, American Express, and more bring to light practical marketing, product, customer experience, and technology strategies for earning customer-focused growth. This podcast is your source for untold stories of customer and employee loyalty. Challenging, insightful, and instructive—all in one place. Earned growth starts here.