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How to use video content marketing to boost business growth

How to use video content marketing to boost business growth

FromPredictable B2B Success


How to use video content marketing to boost business growth

FromPredictable B2B Success

ratings:
Length:
45 minutes
Released:
Sep 17, 2019
Format:
Podcast episode

Description

In this episode, Jose Cayasso (Caya) CEO and Co-founder of Slidebean shares his perspectives on Slidebean's growth and the factors that have paved the way for the company's success. Insights he shares include:

The growth factor that has helped with Slidebean’s growth consistently over the yearsHow video content can fuel engagement with your ideal audienceWhat most businesses get wrong with their video contentSlidebean's approach to producing video content and how you can use itLessons learnt from their most popular video contentHow Slidebean tracks conversions and uses calls to action in their video contentWhy Slidebean isn’t focused on email marketingSlidebean’s approach to investing in SEO and contentThe hardest struggle Slidebean has had to contend with on an ongoing basisWhat the future of Slidebean looks like
Released:
Sep 17, 2019
Format:
Podcast episode

Titles in the series (100)

The predictable B2B success podcast is all about helping business owners, marketing and sales executives achieve predictable growth by expanding their influence and sales through remarkable experiences, empathetic content, and conversations. Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space discussing topics like marketing strategy, sales strategy, strategic partnerships, customer success, customer experience, people experience, hiring, social media, content creation and marketing, podcasting, video marketing, influencer marketing, agile marketing and much more.  We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable B2B success in your business through empathetic content and conversations. If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com