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How to fuel growth with a social media marketing content strategy

How to fuel growth with a social media marketing content strategy

FromPredictable B2B Success


How to fuel growth with a social media marketing content strategy

FromPredictable B2B Success

ratings:
Length:
52 minutes
Released:
Oct 15, 2019
Format:
Podcast episode

Description

In this episode, Thibaud Clement, CEO of Loomly shares how to fuel growth with a social media marketing content strategy. Insights he shares include: 

Why Thibaud chats to at least 100 customers a day.How to make sense of all the information and requests customers send your wayWhy Thibaud launched Loomly depite the intense competition in the social media marketing space. What makes for a successful social media marketing teamWhy original content is the only way forward for a social media marketing content strategyHow to identify the types of content that will produce a positive ROIHow highly regulated industries can best make use of social media marketing content without harming their brand.Why responsiveness cannot be ignored in your social media marketing content strategyHow to enter and scale advertising on social mediaLoomly's north star metricHow Loomly deals with churnHow to determine whether you should invest in customizing content for client acquisition

Discover more - https://www.sproutworth.com/how-to-fuel-growth-with-a-social-media-marketing-content-strategy/
Released:
Oct 15, 2019
Format:
Podcast episode

Titles in the series (100)

The predictable B2B success podcast is all about helping business owners, marketing and sales executives achieve predictable growth by expanding their influence and sales through remarkable experiences, empathetic content, and conversations. Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space discussing topics like marketing strategy, sales strategy, strategic partnerships, customer success, customer experience, people experience, hiring, social media, content creation and marketing, podcasting, video marketing, influencer marketing, agile marketing and much more.  We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable B2B success in your business through empathetic content and conversations. If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com