In this episode, Mike Rhodes, the founder and CEO of WebSavvy shares insights into using a profitable Google AdWords strategy to drive your business growth. Insights he shares include:

The one strategy that drives business growth for WebSavvyHow a business should decide if a Google Adwords strategy is worth investing inHow to decide the best channels to remarket to your visitorsHow to reduce the learning curve when crafting your Google AdWords strategyHow to remain profitable with your ad campaignsHow to run ad campaigns for cheaperWhat you can learn from the competition and how to create wins despite their effortsWhy you need to pay attention to machine learning and how it will affect your Google AdWords strategyWhy you should think about your business as a data business to achieve your business objectivesHow to differentiate your business when the playing field is levelled because of AI and data (irrespective of your Google AdWords Strategy)