In this episode Adam Sands, CEO and founder of Roofing Business Partner shares how you can use a Facebook marketing strategy to predictably grow your business and dramatically improve your ROI. Insights he shares include:

How to create a lead generation process that positions you as an authority in your industryWhy use Facebook as opposed to other platformsHow to use top of funnel videos for an effective B2B Facebook marketing strategyHow to create engaging videos for your Facebook marketing strategy that captures your target audience’s attentionHow to get your target audience to self-identify in order to continue marketing to themHow to deal with people’s objections through your Facebook marketing strategyThe best ways to retarget your audience offlinePlus how to use an offline retargeting pixel to boost your Facebook marketing strategy results