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Ep. 194: Todd Yellin | From Red Envelopes to Red Carpets: Netflix’s Todd Yellin Talks Innovation and Personalization

Ep. 194: Todd Yellin | From Red Envelopes to Red Carpets: Netflix’s Todd Yellin Talks Innovation and Personalization

FromCustomer Confidential: Untold Stories of Earned Growth


Ep. 194: Todd Yellin | From Red Envelopes to Red Carpets: Netflix’s Todd Yellin Talks Innovation and Personalization

FromCustomer Confidential: Untold Stories of Earned Growth

ratings:
Length:
31 minutes
Released:
Mar 10, 2022
Format:
Podcast episode

Description

Since its somewhat humble beginnings mailing DVDs back-and-forth with customers in red envelopes, Netflix has evolved into an iconic digital insurgent known not only for its seamless entertainment experience, but also for its award-winning studio and production output.  In this episode, Todd Yellin, vice president of product at Netflix, shares his perspective on Netflix’s history, a few of the company’s latest developments, and how customer analytics and feedback enables the company to keep raising the bar and improving the value it delivers to customers.
Released:
Mar 10, 2022
Format:
Podcast episode

Titles in the series (100)

The Customer Confidential Podcast unlocks a world of unparalleled customer and employee loyalty insights. Host Rob Markey, a Net Promoter System pioneer, uses his deep expertise and empathetic approach to challenge conventional wisdom, peel back layers of typical advice, and expose the real stories of industry transformation. Take a deep dive into discussions on CX, customer journey, customer insights, Net Promoter Score, and more. Every episode is a master class in loyalty. Guests include CMOs, CXOs, and heroes of customer-centric transformation, along with thought leaders who inspire them. Exploring organizational structures, operating models, goals, and metrics, Rob and his guests from companies such as Vanguard, American Express, and more bring to light practical marketing, product, customer experience, and technology strategies for earning customer-focused growth. This podcast is your source for untold stories of customer and employee loyalty. Challenging, insightful, and instructive—all in one place. Earned growth starts here.