16 min listen
004 | Cracking the Drinks Value Chain: debunking the myth of bypassing the links of the chain | Part 2/3 of the Interview with Ilias Mastrogiannis fro…
004 | Cracking the Drinks Value Chain: debunking the myth of bypassing the links of the chain | Part 2/3 of the Interview with Ilias Mastrogiannis fro…
ratings:
Length:
16 minutes
Released:
Apr 23, 2023
Format:
Podcast episode
Description
In this episode, Chris Maffeo spoke to Ilias Mastrogiannis, host of Distillery Nation and founder of the Mastrogiannis Distillery and Winery.
They discussed how drinks brands should focus on winning in their backyard and build relationships with distributors, importers, and retailers instead of looking for shortcuts and hacks. They spoke about the importance of building Cost-of-Goods COGS from the glass to avoid becoming too expensive in the market. They discussed the hidden costs of direct-to-consumer (DTC) sales, such as margins and marketing costs, and the danger of scaling too quickly while not being cash strong to satisfy large orders.
I hope you enjoy the conversation. Share it with friends, click follow and rate it if you liked it.
About the Host: Ilias Mastrogiannis
About the Interviewee: Chris Maffeo
All rights reserved: Distillery Nation
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Send in a voice message: https://podcasters.spotify.com/pod/show/maffeodrinks/message
They discussed how drinks brands should focus on winning in their backyard and build relationships with distributors, importers, and retailers instead of looking for shortcuts and hacks. They spoke about the importance of building Cost-of-Goods COGS from the glass to avoid becoming too expensive in the market. They discussed the hidden costs of direct-to-consumer (DTC) sales, such as margins and marketing costs, and the danger of scaling too quickly while not being cash strong to satisfy large orders.
I hope you enjoy the conversation. Share it with friends, click follow and rate it if you liked it.
About the Host: Ilias Mastrogiannis
About the Interviewee: Chris Maffeo
All rights reserved: Distillery Nation
---
Send in a voice message: https://podcasters.spotify.com/pod/show/maffeodrinks/message
Released:
Apr 23, 2023
Format:
Podcast episode
Titles in the series (62)
004 | Cracking the Drinks Value Chain: debunking the myth of bypassing the links of the chain | Part 2/3 of the Interview with Ilias Mastrogiannis from the Distillery Nation Podcast (Seattle, WA) by The MAFFEO DRINKS Podcast