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022 | Traditional to Modern Occasions | How they evolve and What Consumers Need | Part 1/2 with Paul Hletko of FEW Spirits and Goza Tequila (Chicago,…
022 | Traditional to Modern Occasions | How they evolve and What Consumers Need | Part 1/2 with Paul Hletko of FEW Spirits and Goza Tequila (Chicago,…
ratings:
Length:
35 minutes
Released:
Aug 22, 2023
Format:
Podcast episode
Description
In this episode, Chris Maffeo talks with Paul Hletko, Founder of FEW Spirits and CEO of Goza Tequila. He is one of the founding fathers of the Craft Spirits Revolution, founding FEW in 2010, and has a unique perspective on the evolution of the drinks ecosystem over the past 13 years. He is the Former President of the American Craft Spirits Association. We hope you enjoy our chat.
We discussed:
From 0 to 1 bottle
• What's Your Target Occasion?
• Evolution of Identity over Time
• Home Turf Advantage
From 1 bottle to 1 case
• New Consumption Adaption
• Traditional Vs Modern Occasions
About the Host: Chris Maffeo
About the Guest: Paul Hletko
---
Send in a voice message: https://podcasters.spotify.com/pod/show/maffeodrinks/message
We discussed:
From 0 to 1 bottle
• What's Your Target Occasion?
• Evolution of Identity over Time
• Home Turf Advantage
From 1 bottle to 1 case
• New Consumption Adaption
• Traditional Vs Modern Occasions
About the Host: Chris Maffeo
About the Guest: Paul Hletko
---
Send in a voice message: https://podcasters.spotify.com/pod/show/maffeodrinks/message
Released:
Aug 22, 2023
Format:
Podcast episode
Titles in the series (63)
Trailer: welcome to The MAFFEO DRINKS Podcast by The MAFFEO DRINKS Podcast