Events are one of the most underutilized tools B2B marketers have at their disposal.

One event can propel your marketing efforts further than all the traditional methods combined.

Events are so powerful because people willingly engage with your content, spend their valuable time, and give you their information.

However, as an event organizer, you shouldn't be focusing on connecting a bunch of unrelated tools and trying to build your own tech stack.

The event platform should be there to facilitate everything you need and have a single contact record that flows through all of the events throughout your annual event program.
Is there any platform that can facilitate this?

To help us with that topic today, we have Jonathan Kazarian, the Founder, and CEO of Accelevents. More specifically, Jonathan shares how events can impact your marketing game, what mistakes should B2B marketers avoid when hosting their events, how to engage with your audience both in virtual and in-person events, and how to measure their success.

Join us as we discuss:

-Two event mistakes B2B marketers must avoid
-In-person versus virtual events
-Your event attendees crave engagement