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Episode 290: From Sales Planning to Profit with Dana Therrien

Episode 290: From Sales Planning to Profit with Dana Therrien

FromThe B2B Revenue Executive Experience


Episode 290: From Sales Planning to Profit with Dana Therrien

FromThe B2B Revenue Executive Experience

ratings:
Length:
37 minutes
Released:
Nov 14, 2023
Format:
Podcast episode

Description

Sales planning - a daily discussion topic for every CRO and sales expert.

Only a handful of organizations are really able to drive their sales numbers, while others feel like getting stuck.
Is their sales planning broken?

Actually, let's start from the beginning with a fundamental question:

How does effective sales planning significantly influence and enhance overall sales performance?

To shed light on this important topic, we are joined by Dana Therrien, VP of Sales Performance Management and Revenue Operations at Anaplan. Dana is a well-known sales and revenue operations leader with a rich history of driving double-digit growth and profitability. He is also an exceptional public speaker, writer, and a Certified Sales Compensation Exam Item Writers Cohort Member at WorldatWork.
Released:
Nov 14, 2023
Format:
Podcast episode

Titles in the series (100)

The B2B Revenue Executive Experience is a podcast dedicated to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace.Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.