It’s another solo episode from our very own Collin Mitchell, where he talks about the importance of being authentic in your sales activities. Whether it’s prospecting, initial connection, or meetings, we have to be communicating in a way that’s authentic to us, showing that we are true to ourselves, and we are humans. Tune in to learn how you can be your authentic self in selling, only here in Sales Transformation!Join Our Free Podcast Community HERE!Want to solve a leaky sales funnel? Get Signup for your Free RevenueGrid trial HERE! Want Your Reps Hitting Quota in 2022? Get Your Wingman Free Trial HERE!HIGHLIGHTSBe yourself, be human, like your prospectsFind a way that's authentic for youMake it your own by adding your own flavorHave your own creativityQUOTESCollin: “I would say the number one most important thing in sales is to be yourself, your prospects, your customers, are humans just like you.”Collin: “In all of your sales activities, you know, running your discovery, making your cold calls, using video, using social, all of these things, find the way that feels authentic to you.”Collin: “There are some frameworks. And there are some scripts that are helpful and useful if you're just getting started, but at some point, you sort of got to bring your own flavor to it, you've got to make them your own.”Connect With Collin on LinkedIn Want to Start, Grow or Monetize Your Podcast? Book a Free Strategy Call HERE!