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Inside Ally Financial’s Big Bet On Generative AI

Inside Ally Financial’s Big Bet On Generative AI

FromAdExchanger


Inside Ally Financial’s Big Bet On Generative AI

FromAdExchanger

ratings:
Length:
52 minutes
Released:
Feb 6, 2024
Format:
Podcast episode

Description

Lots of marketers are playing around with generative AI. But for Ally Financial, generative AI is a serious investment, not a game or a gimmick, says CMO Andrea Brimmer.
Released:
Feb 6, 2024
Format:
Podcast episode

Titles in the series (99)

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by senior editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.