60 min listen
Not All Automated Ad Products Are Alike
FromAdExchanger
ratings:
Length:
55 minutes
Released:
Dec 19, 2023
Format:
Podcast episode
Description
Google’s Performance Max and Meta’s Advantage+ often get tossed into the same bucket – but they’re different animals. And, despite certain benefits, advertisers aren’t in love with all that these too have to offer, says Nii Ahene, chief strategy of Tinuiti, on this week’s episode of AdExchanger Talks (our last of 2023!).
Released:
Dec 19, 2023
Format:
Podcast episode
Titles in the series (99)
Why Technology Should Follow Behavior (Not The Other Way Around), With VMLY&R Commerce Innovation Chief Roy Armale: Roy Armale, VMLY&R’s global chief innovation officer, believes in tackling technology with human behavior in mind – and being careful not to let the convenience of technology alter our perception of what it means to be human. by AdExchanger