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    AdExchanger

    AdExchanger

    AdExchanger

    ratings:
    Length:
    99 episodes
    Language:
    English
    Format:
    Podcast

    Description

    AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
    Language:
    English
    Format:
    Podcast

    Episodes1 - 10 of 99 episodes

    Title

    The Case Against Last Click

    If there’s one thing that makes advertising measurement consultant Andrew Covato roll h...

    58 minutes
    		Jun 04, 2024

    Lotame’s Next Phase

    Signal loss is real, but don’t write an elegy for data management platforms just yet, s...

    53 minutes
    		May 28, 2024

    Don’t Call It A Comeback

    With the rise of generative AI software and major changes to search platforms even in j...

    36 minutes
    		May 21, 2024

    A Sandbox Skeptic

    What is Google’s true motive in launching the Chrome Privacy Sandbox? An optimist might...

    59 minutes
    		May 14, 2024

    Is The Alt Video Currency Juice Worth The Squeeze?

    Alternative TV currencies are ready for prime time from a technology standpoint. But m...

    59 minutes
    		May 07, 2024

    Roblox Breaks Into Programmatic

    Roblox’s head of immersive media Ashley McCollum explains how the o...

    50 minutes
    		May 01, 2024

    Question Everything

    Quad Media President Joshua Lowcock asks all ad tech partners for log files as a matter...

    47 minutes
    		Apr 23, 2024

    Turning Signal Loss Into A Gain

    Cookie deprecation and the reduced availability of mobile ad IDs is rocking the ad tech...

    50 minutes
    		Apr 16, 2024

    A New Day For Targeting And Analytics

    Jeromy Sonne only began bootstrapping his ad optimization and analytics startup Daypar...

    48 minutes
    		Apr 09, 2024

    All Marketing Is Performance Marketing

    If Alex Schultz, Meta’s CMO and VP of analytics, had his way, the term “performance mar...

    60 minutes
    		Apr 02, 2024