Is The Alt Video Currency Juice Worth The Squeeze?

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Is The Alt Video Currency Juice Worth The Squeeze?

FromAdExchanger

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Length:

60 minutes

Released:

May 7, 2024

Format:

Podcast episode

Description

Alternative TV currencies are ready for prime time from a technology standpoint. But media buyers aren’t quite there yet when it comes to adoption, says Josh Chasin, VideoAmp’s former chief measurability officer.

Released:

May 7, 2024

Format:

Podcast episode

Titles in the series (99)

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by senior editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

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Is The Alt Video Currency Juice Worth The Squeeze?

Is The Alt Video Currency Juice Worth The Squeeze?

Description

Titles in the series (99)

More Episodes from AdExchanger