AI is changing business quickly but what about understanding customers and how they relate to your business? Erin Kelly, CEO & co-founder of Advanced Symbolics Inc joins the show to talk about gaining market insights using artificial intelligence. Using the AI entity she helped design and build called Polly, Erin explains how insurance brokers and agents can gain market insights from customers and consumers to better target and serve them. She shares some surprising information about what consumers see as valuable from brokers and agents and where the next information for business will come from.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.