Why customer experience drives your brand, the keys to building great customer service habits, and why so few brands are using CX to differentiate. Bite-Sized Delight From the Episode: Customer experience creates your brand, not the other way around. Being consistently amazing is about building amazing habits. Why customer experience is the biggest opportunity of 2017. Are You Looking for Things We Referenced? Why the customer experience function should now be in control of the brand Be Amazing or Go Home by Shep Hyken Forrester CX Index Forbes: Forrester's US Customer Experience Index: CX Quality Worsened In 2017 Get more resources and the full show notes at http://ExperienceThisShow.com. See you next week!