40 min listen
Episode 267: Orchestrating Your GTM Symphony with Jill Rowley
Episode 267: Orchestrating Your GTM Symphony with Jill Rowley
ratings:
Length:
45 minutes
Released:
Feb 21, 2023
Format:
Podcast episode
Description
The go-to-market process is the lifeblood of any successful product launch, as it helps to ensure that it is launched in a way that will effectively reach and appeal to your customers. At the heart of a go-to-market strategy is a deep understanding of your customer's needs, desires, and pain points. In theory, things look simple. In real life, it gets more challenging. So, we asked ourselves: How do we evolve our go-to-market strategy and put that into an ecosystem that drives customers as the central part of our conversation?
To help us with this topic today, we have Jill Rowley, GTM Advisor at Stage 2 Capital, Guild Education, LoopVOC, and Folloze, a software sales veteran, a startup advisor, and a savvy investor.
To help us with this topic today, we have Jill Rowley, GTM Advisor at Stage 2 Capital, Guild Education, LoopVOC, and Folloze, a software sales veteran, a startup advisor, and a savvy investor.
Released:
Feb 21, 2023
Format:
Podcast episode
Titles in the series (100)
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