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    PNR 44: The Coming Content Marketing Software Shakedown

    PNR 44: The Coming Content Marketing Software Shakedown

    FromThis Old Marketing

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    PNR 44: The Coming Content Marketing Software Shakedown

    FromThis Old Marketing

    ratings:
    Length:
    64 minutes
    Released:
    Sep 15, 2014
    Format:
    Podcast episode

    Description

    In this post-Content Marketing World episode, Joe and Robert review their highlights from the show, and then immediately dig into Apple's distribution of the new U2 album to all iTunes accounts.  In addition, the boys discuss a couple articles about the future of content marketing software.  Is it just getting started or is this as big as we will see it?  Raves include Marcus Sheridan's key post on adding salespeople to the content marketing mix.  This week's #ThisOldMarketing example of the week: AllRecipes.com.
    Released:
    Sep 15, 2014
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.