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Denise Broady, from Refugee to CMO of Appian, Uplifting the Next Generation with #lowcode4all

Denise Broady, from Refugee to CMO of Appian, Uplifting the Next Generation with #lowcode4all

FromThe Next CMO


Denise Broady, from Refugee to CMO of Appian, Uplifting the Next Generation with #lowcode4all

FromThe Next CMO

ratings:
Length:
40 minutes
Released:
May 3, 2022
Format:
Podcast episode

Description

In this episode, we speak to Denise Broady, the CMO of Appian, the leader in low-code application development about her journey from a refugee to the CMO suite and her #lowcode4all initiative.Denise came to the United States with her mother as a refugee from Vietnam, and through hard work and the support of her family, she graduated from the University of Virginia and entered the consulting world where she was helping companies automate business processes with COBOL code.After a successful career in enterprise software, including a 15 year stop at SAP, where she was the COO of the Industries and Business Line Group, Denise returned to her roots of business process improvement as the CMO of Appian.  But this time, she was armed with the leading low code platform instead of COBOL.As part of her marketing strategy, Denise launched the #lowcode4all initiative, a program focused on providing access to low-code education and certification to drive career advancement and opportunity for the next generation of low-code developers.Appian is the only recognized global leader across multiple enterprise technology markets, including low-code application development, digital process automation (DPA), intelligent business process management systems (iBPMS), and dynamic case management (DCM).Learn more about Denise Vu BroadyLearn more about AppianLearn more about #lowcode4allFollow Peter Mahoney on Twitter and LinkedInLearn more about PlannuhJoin The Next CMO CommunityRecommend a guest for The Next CMO podcastProduced by PodForte
Released:
May 3, 2022
Format:
Podcast episode

Titles in the series (100)

The Next CMO podcast features discussions with leading experts in marketing, marketing technology, and strategic execution. Topics include marketing strategy, planning, demand generation, case studies, analytics, digital marketing techniques, and innovative marketing strategies. The Next CMO is sponsored by Plannuh, the leading provider of AI-based marketing planning and budgeting systems. The podcast is hosted by Peter Mahoney, the CEO of Plannuh and long-time CMO for startups through multi-billion dollar public companies, and Kelsey Krapf, a seasoned digital marketing expert.