15 min listen
14. Ed @ Olipop on Using Data to Pioneer the Functional Pop Category
FromDig In
ratings:
Length:
27 minutes
Released:
Aug 11, 2021
Format:
Podcast episode
Description
This week we're joined by Ed, Category & Business Insights Manager @ Olipop, about what it's like to work at a fast-growing brand that's pioneering a brand new category. We discuss how Olipop is approaching distribution strategically, the way they select the next great flavour innovation, who they're stealing market share from and how, along with much more.
Released:
Aug 11, 2021
Format:
Podcast episode
Titles in the series (100)
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