46 min listen
How to Build Evangelists for Your Brand with Leslie Greenwood
How to Build Evangelists for Your Brand with Leslie Greenwood
ratings:
Length:
38 minutes
Released:
Dec 7, 2022
Format:
Podcast episode
Description
This episode of the Live Better Sell Better Podcast features Leslie Greenwood, Founder, and CEO of Chief Evangelist Consulting. The future of sales is customer-led, evangelist-led, and community-led.Leslie shares her insights on how salespeople can best serve their customers and grow their businesses through evangelism, a grassroots way of taking care of customers and building a community that organically speaks about your product without being told to do so.Leslie emphasizes how important it is for companies to create a connection with their customers beyond just the product. People want to feel like they are part of something, and if a company can create that feeling, they will be much more successful.HIGHLIGHT QUOTESBuild your community by establishing your values first - Leslie: "This is an investment and it's a long-term investment. So some of the things, like I talked earlier, it's what are the values of the company, values of the community, what will be your competitive advantage over other communities? How are you going to differentiate yourself? Then what challenges do your community members have that you're going to be able to solve?"Research your community and prepare a 30-day content calendar - Leslie: "You definitely have to have a content calendar. You should have, at least, 30 days of content before you start. If you've done your research, you already know what they want to talk about, what their pains are, what they think the value is of the community. You just take that and you put a content calendar out." You can find out more about Leslie and join her course in the links below:LinkedIn: https://www.linkedin.com/in/leslie-greenwood/Website: https://thechiefevangelist.com/Live Better. Sell Better. is sponsored by our proud partner:Vidyard | vidyard.com
Released:
Dec 7, 2022
Format:
Podcast episode
Titles in the series (100)
Social Selling Mastery with Daniel Disney: Guest: Daniel Disney LI: https://www.linkedin.com/in/danieldisney/ (https://www.linkedin.com/in/danieldisney/) Topic: Social selling done right. Plus how to not be a boring robot and actually use humor in sales! Quick Intro: Why Dan - He quite literally wrote the book on social selling! I can’t think of anyone that has been more proactive, but also more adaptive when it comes to social selling. Not only has he sold $1Ms via social selling, but he also created the largest sales person group on the planet - Daily Sales. So who better to talk social selling and humor than DD. Key Questions What actually is social selling? How to build the right profile How to improve your LI connection rate. How to approach social selling in a new market Common mistakes he sees in social selling. Plus so much more! https://www.patreon.com/posts/37960318 (Private Patreon 2 Page Show Summary) by Live Better. Sell Better.