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Merging Behavioral Science and Technology to Optimize Marketing with Tim Parkin

Merging Behavioral Science and Technology to Optimize Marketing with Tim Parkin

FromThe Next CMO


Merging Behavioral Science and Technology to Optimize Marketing with Tim Parkin

FromThe Next CMO

ratings:
Length:
33 minutes
Released:
Feb 8, 2022
Format:
Podcast episode

Description

Tim Parkin is a global consultant, advisor, and coach to marketing executives of many world-renowned brands. He specializes in helping marketing teams optimize performance, accelerate growth, and maximize their results.By applying more than 20 years of experience merging behavioral psychology and technology seamlessly, Tim has unlocked rapid and dramatic growth for global brands and award-winning agencies alike.Tim is a speaker, author, and thought leader who has contributed to AdWeek, Forbes, MarTech, TechCrunch, and dozens of other marketing outlets. He is also a member of the American Marketing Association, the Society for the Advancement of Consulting, and was inducted into the Million Dollar Consulting Hall of Fame.To learn more about Tim, text "grow" to 844-311-3200About Tim hereAbout Plannuh hereAbout The Next CMO Podcast here Produced by PodForte
Released:
Feb 8, 2022
Format:
Podcast episode

Titles in the series (100)

The Next CMO podcast features discussions with leading experts in marketing, marketing technology, and strategic execution. Topics include marketing strategy, planning, demand generation, case studies, analytics, digital marketing techniques, and innovative marketing strategies. The Next CMO is sponsored by Plannuh, the leading provider of AI-based marketing planning and budgeting systems. The podcast is hosted by Peter Mahoney, the CEO of Plannuh and long-time CMO for startups through multi-billion dollar public companies, and Kelsey Krapf, a seasoned digital marketing expert.