10 min listen
The Current Report: Breaking down the complexities around Google's Privacy Sandbox
The Current Report: Breaking down the complexities around Google's Privacy Sandbox
ratings:
Length:
12 minutes
Released:
Feb 26, 2024
Format:
Podcast episode
Description
In this edition of The Current Report, we break down Google's Privacy Sandbox and takeaways from IAB Tech Lab's critical assessment of the initiative. We're joined by digital advertising space veterans John Donahue, partner at up and to the right, and Rob Norman, digital advertising advisor, to discuss their overall thoughts on Privacy Sandbox, platform transparency issues, and what the landscape might look like in a year._______To read the full stories included in this episode: 'The industry isn't ready yet': A new report highlights flaws in Google's Privacy Sandbox': https://bit.ly/3SOLADs IAB Tech Lab Privacy Sandbox: https://bit.ly/49Hk1Th Walmart Agrees to Acquire VIZIO HOLDING CORP.: https://bit.ly/3Ib954I Walmart will derive more profit from services, ad sales in the next 5 years - CFO: https://bit.ly/3SRob41On chocolate and politics: What CPG brands and political campaigns have in common: https://bit.ly/3ST49GA
Released:
Feb 26, 2024
Format:
Podcast episode
Titles in the series (49)
The Current Report: GALE's Winston Binch on brand innovation and the evolution of Cannes Lions: The Current's coverage of Cannes Lions continues. Today, we're joined by Winston Binch, chief brand and experience officer at Gale, who talks about his approach to brand innovation, the evolution of the festival towards tech and media, and the Chipotle Doppelgänger campaign that won GALE a gold lion. We also cover Albertsons' proposal for a retail media framework, and the verbal sparring match between Elon Musk and Mark Zuckerberg. by The Current Report