7 min listen
The Current Report: Retail data is supercharging programmatic marketing
The Current Report: Retail data is supercharging programmatic marketing
ratings:
Length:
9 minutes
Released:
Nov 10, 2023
Format:
Podcast episode
Description
On this edition of The Current Report, Damian Fowler and Chris Brooklier break down the importance of retail data and the complexity around retail data strategy. In other news, Walmart and Peacock are teaming up to offer AI-powered shoppable ads and the NBA agreed to a one season deal with regional sports rights partner Diamond Sports._______To read the full stories included in this episode:Data strategy is crucial to crushing the retail media game: https://bit.ly/3FQhvNNWalmart and Peacock team up on AI-powered shoppable ads: https://bit.ly/47v38u5Diamond Sports reaches deal with NBA: https://bit.ly/3u93WWX
Released:
Nov 10, 2023
Format:
Podcast episode
Titles in the series (49)
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