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The Current Report: GALE's Winston Binch on brand innovation and the evolution of Cannes Lions
The Current Report: GALE's Winston Binch on brand innovation and the evolution of Cannes Lions
ratings:
Length:
10 minutes
Released:
Jun 23, 2023
Format:
Podcast episode
Description
The Current's coverage of Cannes Lions continues. Today, we're joined by Winston Binch, chief brand and experience officer at Gale, who talks about his approach to brand innovation, the evolution of the festival towards tech and media, and the Chipotle Doppelgänger campaign that won GALE a gold lion. We also cover Albertsons' proposal for a retail media framework, and the verbal sparring match between Elon Musk and Mark Zuckerberg.To read the full stories included in this episode: Albertsons Proposes ad metrics standards https://bit.ly/3PrFyZfMark Zuckerberg “accepts” Musk’s fight challenge https://bit.ly/3NKwgqb
Released:
Jun 23, 2023
Format:
Podcast episode
Titles in the series (49)
The Current Report: Spark Foundry's Sarah Kramer Live From Cannes Lions 2023: The Current is live from Cannes for this special edition of The Current Report. Damian Fowler speaks with Spark Foundry CEO Sarah Kramer about this year’s hottest trends at the advertising festival and what it means to be awarded with a lion. by The Current Report