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Google Analytics 4 Pandamonium -- Hugo Loriot // fifty-five
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Google Analytics 4 Pandamonium -- Hugo Loriot // fifty-five
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
16 minutes
Released:
Sep 12, 2022
Format:
Podcast episode
Description
Hugo Loriot, Partner at fifty-five, discusses changes in analytics and their impact on your martech stack. By the summer of 2023, Universal Analytics will stop collecting new user interaction data. Marketers and publishers who want continued access to new user interaction data need to migrate to Google Analytics 4, but they’ll also be gaining access to a more powerful and less restricted Google Analytics. Today, Hugo talks about Google Analytics 4 pandemonium. Show NotesConnect With:Hugo Loriot: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Sep 12, 2022
Format:
Podcast episode
Titles in the series (100)
Using Content (& SEO) As a Growth Vehicle (Jordan Koene -- Searchmetrics) by MarTech Podcast ™ // Marketing + Technology = Business Growth