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Repurposing Content to Boost B2B Awareness //  Logan Lyles -- Sweetfish Media

Repurposing Content to Boost B2B Awareness // Logan Lyles -- Sweetfish Media

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Repurposing Content to Boost B2B Awareness // Logan Lyles -- Sweetfish Media

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
19 minutes
Released:
Aug 21, 2018
Format:
Podcast episode

Description

This week we're going to talk about creating awareness for B2B businesses. Joining us is Logan Lyles, who is the Director of Partnerships at Sweet Fish Media, an enterprise podcasting production agency. Logan is also the co-host of the B2B Growth Podcast, and in this episode, Logan's going to talk to us about why B2B businesses are increasingly dependent on multimedia content production. Episode Transcript Connect with: Logan Lyles: Podcast // Website The MarTech Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn//  Twitter

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Released:
Aug 21, 2018
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.